Kinetic type isn't new. But for some reason I really enjoy it. Don't know why. I just do. And even though I really don't care for this Ford commercial (I think Dennis Leary trying to be a tough guy is ridiculous), the type treatment is pretty cool.
Here are some other examples of kinetic type that I think are awesome. They're all type interpretations of sci-fi movies quotes. Enjoy.
The Office Group
2 hours ago
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